Association DNA is a membership database that connects seamlessly with your website. We give you the tools to run your association better, while also taking a new approach to the protection of your most trusted asset: your member data.
At its core, Association DNA centralizes member data into a single location, reducing the time and cost of managing data in multiple silos.
Web-Database-Web. We capture all interactions, empowering you to leverage new technology channels.
Managing memberships makes you a custodian of sensitive information. We offer a unique approach to help you do this in a way that puts privacy first.
We right-size your solution to give you the tools you need, at a price you can afford.
Association DNA is the best-kept secret of the association industry. Developed to help a trade association solve the problem of connecting information from its website with its member database, Association DNA has been a 100% web-based product since 2002.
Membership information and analytics are the most valuable asset that associations hold. Our goal is to help you create engaging interactions with members and to capture the resulting member interaction on each member's record.
An important side benefit is time. The less time your staff spends on event creation, data entry, and other mundane tasks the better positioned you are to focus on the things that matter.
The best way to learn how Association DNA can help your association is to book a demo.